Other approached Phoenix Wharf to bring to life their vision of a vibrant, warm, and cosy restaurant that was welcoming to all.

Starting with the brand identity, we paired vivid, eye catching colours with bold shapes and a thick-bodied font. Overlaying highlighted text with vegetable shapes allows the brand to emphasise key messages with impactful visual communication.

The Other brand is unapologetic in its bright, fun, and companionable presence which we then translated into the unique and adventurous interior design. The immersive concept brings people together to share delicious food and drinks in a warm and playful environment.

The creative colour play, with soft orange and pink arches, surrounds the customer and reinforces the comfortable, satisfied feeling you can enjoy after a delightful meal with great company.

The small seasonal menu is constantly changing, offering a variety of small plates and sharing dishes making the cuisine and offer hard to place in any one box, it’s simply ‘Other’.